Cattle Dog Digital

Rocket Your Revenue with RevOps is a comprehensive guide to Revenue Operations (RevOps), a strategic approach that aligns sales, marketing, and customer success teams to increase revenue and improve customer satisfaction. This book is a must-read for anyone seeking to implement RevOps in their organization or improve their existing RevOps strategy.

Through this book, readers will learn the fundamental principles of RevOps, including how to create a culture of collaboration, streamline processes, and leverage technology to drive revenue growth. The book covers various aspects of RevOps, such as data management, customer engagement, pipeline management, and revenue forecasting, with practical examples and case studies that illustrate the concepts.

“The Secrets of RevOps” provides actionable insights into how to build a successful RevOps team, including hiring and training tactics, performance metrics, and effective communication strategies. The book also explores the impact of RevOps on the overall business strategy and how it can help companies scale and achieve their revenue goals.
Whether you’re a business leader looking to implement RevOps or a RevOps professional seeking to enhance your knowledge and skills, “The Secrets of RevOps” is an invaluable resource that provides a roadmap for success in today’s competitive business landscape.

About the Author

Sarah Harkness is a seasoned leader with over 15 years of experience in the digital marketing industry. She began her career at Salesforce, Marketo, and GitLab, where she honed her skills in sales, marketing, and customer success. At GitLab, Sarah led a pre-IPO sales team for the APAC region, which inspired her to apply DevOps principles to revenue operations (RevOps).

Today, Sarah is the CEO of Cattle Dog Digital, a leading RevOps agency based in Sydney, Australia. Under her leadership, Cattle Dog Digital has achieved significant growth and a proven track record of delivering exceptional results for clients across the Asia-Pacific region. She is known for her innovative approach to aligning sales, marketing, and customer success teams to drive revenue growth and improve customer satisfaction.