Cattle Dog Digital

You can teach old dogs new tricks

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We recently went through a Pardot to Hubspot migration journey and I would love to share the anonymous example case with you. This post is told from my perspective as a Marketing Coordinator. This was my first experience with Hubspot and with a Pardot to Hubspot migration. I talk through the process, my thoughts throughout the experience and the key takeaways that I saw. Enjoy!
We had the chance to interview Richard, RevOps Manager at Cattle Dog Digital. In this post, we dive into Richard’s story, learning curves, role, and passions.
Choosing the right MarTech is one of the key decisions marketers need to make as part of a digital optimisation journey. The right tech stack can help achieve marketing and sales goals across the customer lifecycle, save time, and costs. On the other hand, not picking the right tools may bring extra complications and add unnecessary stress to marketing and sales teams.

Podcasts

In this episode, Luke Orell, Co-Founder and CEO of Cattle Dog Digital shares the story of Cattle Dog Digital, and the company's guiding values and culture. Luke shares his story and background in the industry after working at a "Big 4" consulting firm and how his experience there shaped the culture and values that the three founders applied to the foundation of Cattle Dog Digital. Sarah and Luke discuss the past year and how Cattle Dog Digital managed the challenges of the pandemic and what the plans are for the company moving forward.
Marketing automation has become a key driver for maximising efficiency in taking the customer through the funnel. As marketers, it is important to stay in-tune with your marketing automations especially as we see rapid changes happening. It is important to stay relevant, real and authentic, creative, empathetic, context, all at scale. In this episode, Anna (Gooden) Howard-Taylor dissects the marketing & customer relationship and breaks down how marketers should approach speaking to their audience in the key areas: who, what, when, where, why and how?

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